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Nominal

An engineering brand brought to life through a sharp identity, technical illustration and a website built around movement.

Precision with a sense of progress.

Nominal creates software for teams that test and operate physical hardware. Its Core and Connect products bring engineering data, test workflows and collaboration together, serving industries from aviation and space to energy and maritime systems.

The identity pairs a directional symbol with a clear wordmark. On the homepage, strong typography and an illustrated race car turn the idea of progress into a memorable first impression. Detailed hardware drawings extend that language across the wider digital experience.

Explore Nominal

One idea, carried through.

With Nominal, the creative idea begins in the physical world. Engineers build things that move, withstand pressure and perform in demanding environments. Our design story gives that work a visible presence: a distinctive signature, a disciplined black-and-white palette and intricate illustrations that make the brand feel connected to the machines its customers create.

01

Visual identity

02

Website & art direction

03

Technical illustration

04

Digital brand system

A recognisable signal

The symbol and wordmark work as one concise signature, maintaining clarity across the website and product family.

Engineering, illustrated

Line-based drawings celebrate the form and complexity of real hardware while keeping a consistent monochrome character.

Progress on the page

The homepage brings the brand into motion, using the race-car composition to express speed, testing and continuous improvement.

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